Niche Marketing – The Way to Succeed Online
If you think that all money to be made online has currently been made, then you have not considered specific niche marketing. A niche website is one that is dedicated to a single topic where you promote one or more products and services that are devoted to fixing a specific issue or filling a need.
According to the specialists, the more you focus on one subject the better your opportunities for success.
You might think that a specific niche marketing method will limit you. In reality, by focusing on a narrow specific niche that has high demand and little competition, you will stick out in the search engines, acquire great rankings and draw in non-stop traffic with a couple of pages.
What if you were to select a subject under the basic health style that is of interest to you, has high demand and fairly low or no competitors? You might choose to build a website around the topic of hair thinning which is significantly an issue to both guys and ladies. The good idea about having a website that is dedicated to educating your visitors and promoting a select item is that your potential consumers are currently interested in what you are offering. If you do your homework and establish excellent content that Pre-Sells, your visitors will become your consumers.
You are marketing to a consumer that is currently half-sold. This customer is trying to find a solution to his/her problem and bang! you exist with the goods! Effective online marketers likewise concur that more is less when it pertains to the number of products you provide. Simply select one or a few that you like, trust and know and offer them on your specific niche web site– ideally one per page.
Supply and Demand Research
There are plenty of niche markets to pick from. What you have to do is to start with a broad subject and then brainstorm it until you find a specific item that is feasible. In this process it is important to take notice of:
Demand and competitors. You might think you have an excellent idea, but if a great deal of people are not searching for what you have, your web site will not flourish.
There are a couple of great tools to assist you to investigate your niche website concept. These are: Overture keyword suggestion tool, Good Keywords and Wordtracker. Most of these tools are totally free and all can help you find the ideal niche for your site-to-be. Try to find a specific niche that has at least a couple of thousand searches and low competitors.
Wordtracker is rather comprehensive offering supply and need data in addition to numerous low-competition options. Overture and Good Keywords are also useful however offer just demand information. For a quick check, you can also go to the search engines and type in your specific niche word “hair thinning” and see how many results you get. Although the number you see does not exactly show your genuine competition (there are other factors to think about such as how each page of the website is constructed and enhanced), it can provide you a great guideline.
Specific niche marketing is the way to have a successful online service nowadays. Take your time to investigate a few topics, do your research and in less time than you think you can have a popular website ranking high in the search engines.